Peppermint Research Ltd

Studio 30
Soho Wharf
1 Clink Street
London SE1 9DG

AQR Members: Ruth Preston

Peppermint is highly valued by its clients (local and international) because it delivers strategic, insightful thinking based on genuinely curious and creative approaches to qual. We fuse creativity, play, psychotherapy and NLP techniques, to better access the multi-faceted lives and, often conflicting, truths of consumers. We also believe a degree of ‘real life ‘research is necessary to gain genuinely authentic responses.

Peppermint only employs top level researchers who are chosen to fit your project needs, so you never get left with the trainee exec. We deliver findings in a unique and inspiring way so they can be readily disseminated, be it as a podcast or as a pack of 7 key insights to leave by the coffee machine.

Ruth Preston is an NLP practitioner and trainer: running the AQR Core Moderating Skills; tutoring on Advanced Moderating Skills; and running in-house training courses for marketing and qualitative research agencies.

• Advertising
• Brand Positioning
• Design and Packaging
• FMCG
• Food and Drink
• International
• NPD
• Retail
• Workshops

For further information about Peppermint Research Ltd please contact them directly at the address shown at the top of the page. When contacting this company, please mention that you found them on the AQR website.