POSTPONED Moderating Theory and Practice
*** POSTPONED DUE TO CORONAVIRUS*** - This course will be rescheduled as soon as possible. AQR Qualitative Foundation Module 1 - This two day intensive workshop will marry theory with hands on practical moderating experience, tutor support and feedback.
Devised and run by Ruth Preston of Peppermint with 3 experienced tutors
Greig Burnside, Green Light Research
Matt Dobbin, Atticus Research
Emily Hilditch, Wonder Research
Theory and skills will be instilled and practised, and delegates will experience a taster of 2 or 3 projective exercises. Techniques and skills will be fine-tuned in tutor groups before being put into practice when you moderate a live focus group where Delegates will get the opportunity to be respondents as well as moderators.
Delegates are supported throughout by their tutor and tutor group peers via constructive feedback and development tips. Throughout the workshop, tutor group interaction will be used to share experiences and to build confidence and skills as well as address any delegate issues or concerns.
- To offer a wealth of tips, tricks and engaging stories on how to moderate
- To understand and develop listening and probing skills
- To moderate without asking leading questions
- To moderate with a view to unpicking hidden or unspoken meaning
- To have an awareness of group dynamics
- To have confidence in and tips on dealing with difficult respondents
- To learn about working with stimulus material
- To provide practical, hands-on experience in moderating within a safe and supportive environment
This workshop is suitable for a wide range of delegates, including:
Practicing qualitative researchers with 0-3 years moderating experience and anyone wishing to become more familiar with qualitative research methods in a practical way.
This is a hands-on course and therefore not suitable if you're not prepared to give moderating a go (or if youve run 40+ groups already!).
Dates: Thursday 19th and Friday 20th March 2020
Venue: Spectrum Viewing Facility, Gloucester Place, London
Delegates will be in syndicate groups with their own tutor. A maximum of 24 delegates will be taken.
9 to 4:45 each day
25 Gloucester Place
London W1U 8HT
Map of location:
StreetMap of W1U 8HT
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