The Association for Qualitative Research
The Hub of Qualitative Thinking


Amethist is a strategic development and full-service research consultancy whose aim is to help you get the best from your brand, product, service or communications. We do this by bringing imagination to rational thinking and clear direction to creativity.

Contact Details

25 The Green
Lincoln LN1 2XT

Telephone 01522 731113

Key Information

Amethist is a Market Research Agency with 2-5 full-time employees.

Employees who are AQR members

Frances Harbutt

Business Sectors

  • Automotive
  • Financial and Investment
  • Telecommunications

Skills, Expertise and Services

  • Advertising and Communications
  • Brand Positioning
  • Business-to-Business
  • International
  • Segmentation

Membership of Professional Organisations

  • The Market Research Society


For further information about Amethist please contact them directly at the address shown above. When contacting this company, please mention that you found them on the AQR website.