The Association for Qualitative Research
The Hub of Qualitative Thinking


We combine research excellence, deep market knowledge and creativity, with expertise in communicating findings in a captivating and engaging way; delivering actionable insights that move our clients' businesses forward and bring them closer to their target customer.
* We are an all Director level team
* Offering the full range of qualitative and quantitative research methodologies, as well as ethnography, semiotics and workshop facilitation
* In addition to talking to consumers, we use the latest technology to observe and film their lives
* We are experts in producing insight films to enhance the delivery of research findings
* We work both in the UK and Internationally
* We are energetic, committed and passionate about what we do

Contact Details

3 Carters Row
Hatfield Park
Hertfordshire AL9 5NB

Telephone 01707 636050

Key Information

ideas+visions is a Qualitative Research Agency with 6-10 full-time employees.

Employees who are AQR members

Andrew Medcalf

Business Sectors

  • Automotive
  • FMCG
  • Financial and Investment
  • Retail and Shopping

Skills, Expertise and Services

  • Advertising and Communications
  • Brand Positioning
  • Quantitative Research


For further information about ideas+visions please contact them directly at the address shown above. When contacting this company, please mention that you found them on the AQR website.