The Association for Qualitative Research
The Hub of Qualitative Thinking

Ipsos MORI Qualitative

Ipsos MORI has an unparalleled level of experience and specialist expertise across the full range of private and public sector markets.

We deliver seamless qualitative research for business, scalable in both size and sector; uniquely placed to offer excellence in project design, execution and delivery.

We tailor our market leading technology and expertise; from innovation, concept testing, product development, brand positioning, customer journey mapping and ethnography in line with our clients' needs.

We take pride in our collaboration with our quantitative colleagues, providing fully integrated work on a global scale with a reach of over 60 countries.

We have many specialist teams including a dedicated media, content and technology section, understanding media engagement and future needs.

Our unique individuals share a passion for bringing life to life, founded on intellectual generosity, powered by strategic thinking and built for change.

We challenge and inspire our clients, going beyond research findings by delivering transformative business insights.

Contact Details

3 Thomas More Square
London E1W 1YW

Telephone 020 3059 5000

Key Information

Ipsos MORI Qualitative is a Qualitative Research Agency with 100+ full-time employees.

AQR Awards


For further information about Ipsos MORI Qualitative please contact them directly at the address shown above. When contacting this company, please mention that you found them on the AQR website.