Peppermint Research Ltd
Peppermint is highly valued by its clients (UK and international) because it delivers strategic and insightful thinking based on a genuine curiosity and a creative approach to qualitative research.
Peppermint collaborates with a team of top level, strategic researchers who are specifically selected for each project.
We fuse creativity, play, psychotherapy and NLP techniques to better access the multi-faceted lives and often conflicting 'truths' of consumers. We believe in a degree of 'real life' research for greater authenticity of response in order to have a clearer view of the brand through the lens of the consumer. We deliver clarity of thinking through inspiring and thought provoking debriefs.
Director, Ruth Preston, is an NLP practitioner and trainer: running the AQR Core Moderating Skills course; formerly tutoring on the advanced course; and running in-house training courses for marketing and qualitative research agencies as well as for client teams looking to conduct their own 'consumer connect' interviews.
Ruth is a Unilever accredited project lead and moderator.
69 Norfolk House Road
London SW16 1JQ
Peppermint Research Ltd is a Qualitative Research Agency and is a sole operator.
Employees who are AQR members
- Retail and Shopping
Skills, Expertise and Services
- Advertising and Communications
- Brand Positioning
- Design and Packaging
- NPD and Innovation
Membership of Professional Organisations
- The Market Research Society
For further information about Peppermint Research Ltd please contact them directly at the address shown above. When contacting this company, please mention that you found them on the AQR website.