The Association for Qualitative Research
The Hub of Qualitative Thinking

Research Pacific China

Research Pacific China is a jv-subsidiary of The Research Pacific Group, (details at Research Pacific has operated in China since 1998.

In Beijing and in Shanghai we operate centrally located viewing studios (inside the 3rd ring road, and close to Nanjing Lu shopping street, respectively) which are fully equipped with all modern facilities. In around 50 more major cities in China we have access via local approved partners to facilities with either mirrors or CCTV viewing.

We provide a full array of qualitative services to local and international clients including IDI, FGD and Ethnographic work in both consumer and business audiences, as well as In-store work.

Due to the sheer size of China and need for various dialects we use local field partner's staff to recruit, but check all recruitment centrally. On-staff moderators are fluent in Mandarin and some additional dialects.

Experience in many categories, but especially Automotive, Education, Financial, Healthcare, Luxury and Lifestyle Brands, Media, Retail Branding and Merchandising, Telecommunications and Convergence Industries, Travel Tourism and Hospitality and other B2B.

Unlike many Chinese MR agencies we have also vast experience of rural/agricultural work.

Research Pacific China also provides a full range of quantitative services including a CATI centre and f2f field force for both consumer and b2b targets.

Please contact us for further information, as many of our services and competencies are not described in the checklists below;

Contact Details

Room 906
ZhongYue Building No. 225
FuJian Road (M)
Shanghai 200001


Key Information

Research Pacific China is a Qualitative Research Agency with 21-30 full-time employees.

Employees who are AQR members

Irwin Hankins

Business Sectors

  • Agriculture
  • Automotive
  • Drinks
  • Fashion, Clothing and Style
  • Healthcare, Medical and Pharmaceutical
  • Travel and Tourism


For further information about Research Pacific China please contact them directly at the address shown above. When contacting this company, please mention that you found them on the AQR website.