The Association for Qualitative Research
The Hub of Qualitative Thinking
AQR: Kate McEnery-Evans, Director, Discovery, UK

Kate McEnery-Evans

United Kingdom

Kate McEnery-Evans has over a decade's worth of qualitative experience, with a particular specialism in running ideation and creative development workshops. Kate also embraces the emergence of new data collection methods; helping to expand her research toolbox alongside more traditional approaches to effectively deliver against client needs. Kate works with clients across a range of industry sectors with a specific interest in retail, new media and broadcasting.

More information about Discovery

AQR Membership

Kate has been a Member of the AQR since January 2003.

Notable achievements and contributions

  • 2002 Graduated with degree in Psychology from St Andrews University
  • 2003 Began research career at Discovery Research
  • 2007 Runner-up in the Prosper Riley Smith Effectiveness Award
  • 2011 - 2018 Tutored on AQR’s Workshop — Welcome to the Game
  • 2012 Became part of the AQR Mentoring Scheme
  • 2013 Ran the ‘Welcome to the Games’ course for the AQR
  • 2013 Speaker at MRS Online Research Conference
  • 2013 Made Company Director at Discovery
  • 2014 Successfully ran ‘Welcome to the Games’ for the second