Graham Booth is MD of Team Research Consultancy, which specialises in the development of brand and communications ideas. He started his career as an account handler at Leo Burnett and GGT, before moving into qualitative research in 1987. After stints at Reflexions, DRSM and Fusion, Graham set up Team in 1997.
Graham has been a Member of the AQR since 05/1998.
Notable achievements and contributions
- 2016 Attended AQRs Eyes Wide Open event
- 2018 Attended AQR Behavioural Economics Researcher Perspective
Articles published by the AQR
- 2004 Quest for 'reality'