The Association for Qualitative Research
The Hub of Qualitative Thinking
AQR: Hannah Mills, Ethnographer, Ipsos MORI, UK

Hannah Mills

Ipsos MORI
United Kingdom

Hannah is actually a secret quantie, having spent her formative Ipsos years in brand and advertising research - but at heart, we know she really is a top quallie. Hannah has worked in the Ethnography Centre of Excellence at Ipsos MORI since 2015 as a specialist, trained ethnographer and film maker. Her experience spans a range of sectors including, FMCG, automotive and healthcare patient research.

AQR Membership

Hannah has been a Member of the AQR since May 2017.

Articles published by the AQR