Mark is an award-winning writer, speaker and strategic advisor to business and government. He is probably best known for his championing of contemporary Behavioural Science, particularly the importance of our all-to-often ignored social nature. His books include: HERD, I'll Have What She's Having and Copy Copy Copy. Mark is a fellow of The Marketing Society, RSA and an Honorary fellow of IPA.
Mark Earls is a not a member of the AQR, but is a Guest Member of the website and may have contributed articles to AQR publications.