The Association for Qualitative Research
The Hub of Qualitative Excellence
Nick Gadsby, The Answer: Strategy Culture Semiotics, UK (Qual Research)

Nick Gadsby

Founder
The Answer: Strategy Culture Semiotics
United Kingdom

Dr Nick Gadsby is the founder of The Answer, which he describes as a cultural value agency. He uses semiotics and other cultural methods to help brands grow and manage a rapidly changing world by delivering: Simple, Profound Insights; Clear Strategic Direction and Actionable Output.

AQR Membership

Nick has been a Member of the AQR since June 2018.

Notable achievements and contributions

  • 2018 Presenter at AQR's Eyes Wide Open event

Articles published by the AQR