Movement

Pugin Hall
Rampisham
Dorchester
Dorset DT2 0PR

AQR Members: Graham Booth

Movement is an ideas-focused qualitative research consultancy. Real competitive advantage comes not from better knowledge but from better ideas. Successful brands and effective communications are made of great ideas.

Movement's focus on ideas drives every aspect of its distinctive research approach:
- talking to idea creators to understand their ideas better
- optimising ideas before fieldwork starts
- ensuring stimulus material faithfully expresses ideas
- tailoring elicitation techniques to the nature of the ideas
- refining ideas and developing new ones as fieldwork progresses
- giving research feedback in a way that ensures ideas thrive

And Movement's unique Invisible Stimulus approach allows more effective development of strategic and media neutral comms ideas.

Clients include Innocent, Nestle, Aviva, BSkyB, Heinz, Paddy Power and Friends Reunited.

• Advertising
• Brand Positioning
• Design and Packaging
• Media and Publishing

For further information about Movement please contact them directly at the address shown at the top of the page. When contacting this company, please mention that you found them on the AQR website.