The Association for Qualitative Research
The Hub of Qualitative Thinking

Vision One


Vision One is one of the UK's fastest-growing insight agencies. We are an award-winning insight agency and winners of Best Research Agency 2020 (The Drum). We're experts in UK and International qualitative research and committed to delivering the best possible insights - demonstrated by our internationally recognised ISO 20252/2012 accreditation. We get to the heart of the matter and discover what really makes people tick!

Specialising in Brands, Communication and Culture are services include:
* New product development and exploration of consumer markets
* Marketing communications (incl. advertising, concept testing, digital, packaging)
* Brand strategy, proposition and positioning

Our talented qualitative directors, Tony Lewis and Victoria Wood each have over 25 years of working in research and marketing and lead every project. Working across Consumer, B2B and Social sectors our expertise includes; FMCG, Travel, Retail & Shopping. B2B, Public Sector and Financial services. We also provide an array of quantitative research methods from online to telephone and face to face.

"I'd really recommend this agency. Results were delivered really quickly without compromising quality of research and delivery of results. Project managers were friendly, professional and always on hand to talk to." (The Perfume Shop).

"I have thoroughly enjoyed working with Vision One. They are very helpful, knowledgeable and approachable. I would definitely recommend their services." (Kettle Foods)

For more information please contact Tony Lewis or Victoria Wood at or visit our website for more information.

Contact Details

85-87 Bayham Street
Camden Town
London NW1 0AG

Telephone 020 3693 3150
Mobile 07979 696372
Twitter @Vision_One_UK
Facebook VisionOneResearch
YouTube user/VisionOneResearch

Key Information

Vision One is a Market Research Agency established in 1999 with 11-20 full-time employees.

Business Sectors

  • Charities, Voluntary and Non-Profit Organisations
  • FMCG
  • Food
  • Health and Beauty
  • Property, Construction and Housing
  • Retail and Shopping
  • Travel and Tourism

Skills, Expertise and Services

  • Advertising and Communications
  • Branding Research
  • Business-to-Business
  • Concept Development and Testing
  • Group Discussions and Focus Groups
  • International
  • NPD and Innovation
  • Online Groups and Depths
  • Online Qualitative Research
  • Quantitative Research

Membership of Professional Organisations

  • The Market Research Society
  • The European Society for Opinion and Marketing Research
  • The Account Planning Group
  • The Social Research Association
  • The Independent Consultants Group

Standards Compliance Accreditations

  • ISO 20252


For further information about Vision One please contact them directly at the address shown above. When contacting this company, please mention that you found them on the AQR website.