The Association for Qualitative Research
The Hub of Qualitative Excellence

Ardent Market Research

Ardent Market Research Services
Ardent are proud to be celebrating our 10th Anniversary this June. We are a full-service market research and fieldwork agency supporting both business and consumer market research globally.

We have the expertise to help you with every part of the project life cycle which includes:
- assessing feasibility for research projects
- providing the best qualitative and quantitative research methodologies
- participant screening, recruitment and moderation
- full project management
- delivery of final report and debrief.

Our goal is to be a one-stop shop and safe pair of hands for all our clients. Be they independent freelancers, specialist or full-service global agencies or a corporation on a tight budget. We understand the pressures our clients are under and pride ourselves on delivering successful outcomes that meet all their objectives. We are a proactive friendly bunch too!

Our global reach
Ardent is active across the length and breadth of the United Kingdom & Ireland. In foreign markets, we rely on our extensive network of trusted regional partners for their local knowledge and infrastructure.

Why work with us
* Dedicated, highly experienced and senior level project management team
* Multi-sector, multi-market experience across Consumer, B2B, Healthcare and Government
* Fast turnaround on projects, with multiple methods of recruitment and interviewing
* Directors and Senior Project Managers are all members of the MRS Recruiter Accreditation Scheme
* We are members of the AQR, MRS, BHBIA and ESOMAR

Trust, Teamwork, Efficiency & Client Focus are the core values which we embrace

Contact Details

63 Church Hill Road
East Barnet
Herts EN4 8SY

Telephone 020 3371 1467

Key Information

Ardent Market Research is a Field Agency established in 2013 with 6-10 full-time employees, and has Group Membership of the AQR.

Employees who are AQR members

Karen Beardon
Vipul Chokshi
Viki Hallahan
John Heather
Liz Kearney

Skills, Expertise and Services

  • Business-to-Business
  • Eye Tracking
  • Fieldwork
  • International
  • Qualitative Recruitment
  • Quantitative Fieldwork

Membership of Professional Organisations

  • The Market Research Society
  • The European Society for Opinion and Marketing Research

Recruiter Accreditation Scheme (RAS)

Ardent Market Research is an accredited company under the Recruiter Accreditation Scheme (RAS), which has been jointly developed by the AQR and MRS to recognise the knowledge, skills, and competence of professional recruiters. [More info about RAS]


For further information about Ardent Market Research please contact them directly at the address shown above. When contacting this company, please mention that you found them on the AQR website.