Recognising achievements in qualitative research
The qualitative research community contains many very talented and skilled people, using advanced research methodolgies and working across a range of industries which affect all of us in our daily lives. The AQR has two annual awards to recognise those achievements. The Prosper is awarded to the case study which demonstrates the best in qualitative thinking, and the Parker is awarded to the person under 25 who is an emerging talent in the industry.
Established in 2019 in memory of former AQR Chair, Ken Parker, the AQR Parker Prize for Emerging Talent is presented to a person under 25 years old who works in the research industry and not only does their job well, but does it brilliantly. The prize reflects Ken's passion about helping young people develop as qualitative researchers.
Established in 2003 in memory of former AQR Chair, Prosper Riley Smith, the AQR Qualitative Excellence Award is recognised as the UK's premium qualitative research award. The award is given to the case study that demonstrates the very best in qualitative thinking and practice. Winning a Prosper has business impact and means a great deal to the winners, each of which said they would unreservedly encourage others to enter.