The Association for Qualitative Research
The Hub of Qualitative Thinking

The Qualitative Research Calendar

The AQR runs a number of training courses, events meetings and conferences throughout the year. Most of these are open to both AQR members and to non-members.

For all of these events, advance booking is required unless otherwise stated. Our AQR events and training courses prove very popular and early booking is advised.

October 2021

2 Day Moderating Skills Workshop

2 Day Moderating Skills Workshop
*** FULLY BOOKED*** AQR Moderating Skills Workshop. This two day intensive workshop will marry theory with hands on practical moderating experience, tutor support and feedback.

Date:21 & 22 October 2021
Time:9:00am to 4:30pm each day
Venue:Spectrum, 25 Gloucester Place, London W1U 8HT

November 2021

Easy Analytics to Elevate your Qual

Easy Analytics to Elevate your Qual
Want an easy introduction to different analytical techniques. What do they even mean and when would they be relevant? Do you need to be able to suggest to clients which approaches could be used to answer their research questions? Want to know how to elevate your qual research with analytics?

Date:2 November 2021
Time:9:30am to 12noon GMT Via Zoom
Venue:Via Zoom

Speak Up

Speak Up
***LIMITED AVAILABILITY PLEASE CONTACT AQR TO CHECK FOR SPACE*** Showing up and speaking up, whether on camera or face to face, matters. For introverts, as many of us quallies are, piping up ain't easy. Especially after a long period of time apart from physical meetings with our colleagues and clients.

Date:Part One 11 November and Part Two 18 November
Time:Part One 9:30am to 11:30am GMT via Zoom Part Two 9:30am to 4:00pm GMT In Person
Venue:Part One on Zoom Part Two at Adam House, Central London

Cultural Insight & Semiotics

Cultural Insight & Semiotics
***PROVISIONALLY FULL*** Cultural Insight & Semiotics Masterclass. How do distinctive assets employed by brands unconsciously influence consumer behaviour and attitude? How & why does cultural change impact brands strategically and creatively? Why is cultural insight vital to successful brand development? How & Why is semiotics a powerful methodology to include in the qualitative toolk

Date:25 November 2021
Time:9:30 to 11:30 GMT
Venue:Via Zoom

December 2021

Christmas Drinks

Christmas Drinks
We warmly welcome you to join us for the AQR Christmas Drinks. We've really missed getting together in person with our wonderful members, so it's about time we all reunite over some bubbles and canapés!

Date:1 December 2021
Time:From 6:00pm GMT
Venue:Upstairs at The Sun Tavern, 66 Long Acre, Covent Garden, London, WC2E 9JD
Admission:AQR Members RSVP to


Please Note, we can only take bookings and answer queries for events organised by the AQR. Enquiries about non-AQR events should be made directly to the organisers of that event. Details of non-AQR events are for information only. Please make sure you confirm dates, times and venues with the organisers of those events.