The Association for Qualitative Research
The Hub of Qualitative Excellence

Ethnic Dimension

Ethnic Dimension, a market research and insight consultancy, we help organisations understand the motivations and behaviour of their ethnically diverse audiences.

We bring a deep understanding of how different cultural 'start points' affect people's attitudes and needs, Ethnic Dimension is all about uncovering what's different and what's the same to see what works across these audiences and when tailored approaches as needed. We use

* Multi cultural teams - using the right person for the right job

* Creativity and innovation - new approaches and processes to facilitate meaningful conversations between clients and their minority ethnic customers and staff

* Business sense to ensure insightful and actionable outcomes

Call us to find out what we can do.

Contact Details

84 Fore Street
Middlesex HA5 2HZ
United Kingdom

Mobile 07939 217744

Key Information

Ethnic Dimension is a Qualitative Research Agency with 2-5 full-time employees.

Skills, Expertise and Services

  • Advertising and Communications
  • Co-creation
  • Consumer Workshops
  • Deliberative Research
  • Employee Engagement
  • Ethnography
  • Group Discussions and Focus Groups
  • Online Qualitative Research
  • Social Research

Membership of Professional Organisations

  • The Market Research Society


For further information about Ethnic Dimension please contact them directly at the address shown above. When contacting this company, please mention that you found them on the AQR website.