Ideria Insights is an independent full service agency, with a special focus on Prospective Qualitative Research, Innovation and Creativity.
We feel passionate about understanding the consumer and turning good insights into opportunities for our clients.
Our credo: Innovation, Involvement, Inspiration, Interpretation.
The team at Ideria Insights is enthusiastic and resolute; flexible and efficient; pro-active and rigorous. We love what we do; this is our secret for a high quality work and a strong client satisfaction.
Ideria Insights stands out for its international focus: from Spain to the world. We have built a well-established network of international partners in Europe, US and Latin-America.
Our tool case is broad and we love to learn new methods:
- Face to face qualitative (FG, IDIs, triads and duos, creative workshops)
- Ethnography (in home, accompanied shopping, 'a day in the life')
- On-line qualitative (FG, Bulletin Boards, personal diaries)
- Strategic workshops together with client's team
- Quantitative (together with our quant partners)
Rambla Catalunya 62, 3º 1ª-B
Other methods of contact
Ideria Insights is a Qualitative Research Agency with 6-10 full-time employees.
Employees who are AQR members
Skills, Expertise and Services
- Brand Positioning
- NPD and Innovation
- Online Qualitative Research
Membership of Professional Organisations
- The European Society for Opinion and Marketing Research
For further information about Ideria Insights please contact them directly at the address shown above. When contacting this company, please mention that you found them on the AQR website.