The Association for Qualitative Research
The Hub of Qualitative Thinking


We are digital research experts and specialise in building bespoke and engaging online communities using our in-house platform.

We match cutting edge technology with a human touch to help solve marketing, innovation and communication challenges all across the world.

Our platform has a wide range of tools including mobile diaries, concept evaluations, discussions and brainstorms as well as picture and video boards, plus Screencasting for UX. It works across all devices and is available in over 20 languages, and counting!

As a mixed team of researchers and developers, we can provide a ready-to-go solution so that you don't spend your time on admin. We offer expert guidance in a completely flexible way including support with set-up, activity task planning, screener drafting, recruitment, moderation (in English and foreign languages), translation of research material, back translation of posts, community management and analysis.

incling works as a growing remote team itself, living the digital community solutions that we provide to our clients.

Contact Details

86-90 Paul Street
London EC2A 4NE

Telephone 020 3070 3936
Mobile 07740 661729

Other methods of contact

incling @incling

Key Information

incling is a Digital Platform Provider established in 2013 with 11-20 full-time employees.

Employees who are AQR members

Louise Hitchen

Skills, Expertise and Services

  • Communities
  • Mobile Research
  • Online Diaries and Blogs
  • Online Groups and Depths
  • Online Qualitative Research
  • Video Diaries and Vox Pops

Membership of Professional Organisations

  • The Market Research Society
  • The European Society for Opinion and Marketing Research


For further information about incling please contact them directly at the address shown above. When contacting this company, please mention that you found them on the AQR website.