The Association for Qualitative Research
The Hub of Qualitative Excellence


AQR Conference: Humanity Fights Back

***ONLY ONE PLACE LEFT PLEASE EMAIL TO CHECK AVAILABILITY*** With its unique ability to facilitate human understanding, qualitative research has never been as important as it is today. The 2024 AQR Qualitative Conference, will explore, celebrate, and debate the contribution qual can make in helping 'humanity fight back'.

2024 AQR Conference - Humanity Fights Back!

Join us for this conference, our first since 2019. Over 100 people already are! Don’t miss out on all we have to showcase.
4 sessions, 11 presentations, including an interactive session to find out what sort of Qually you are, with ‘the qual segmentation experiment’

We will be hearing from:

AQR Chair: Lucy Hobbs, Boxclever Consulting
Conference Chair: Peter Totman, STRAT7 Jigsaw Research
Session Chairs: Simon Shaw, Trinity McQueen; Ella Fryer-Smith, Do You Research; Mark Thorpe, Truth Consulting

With presentations from:

Sherry Nugent, Ipsos and Anna Parker, BBC
Heeru Sajnani and Charlotte Joel, Ninth Seat
Jem Fawcus and Richard Owen, Firefish
Luke Meddings, Trinity McQueen
Nooruddin Ahmed and Sharif Ahmed, Agroni Research
Raj Hazzard, McPin Foundation
Jamie Oyebode, On Road
Emma Kirk and Karla Rendle, Boxclever Consulting
Luke Perry, STRAT7 Jigsaw Research
Kym Loeb and Saul Parker, The Good Side

Session topics include:

  • Authenticity in an age of self-censorship
  • Is Qual learning to live with, even love AI?
  • Breaking out of the echo chamber

With plenty of time for questions and debate

Then it’s up to level 8 for
Networking drinks, AGM and Summer Party on the Roof Terrace overlooking St Paul’s Cathedral

The practicalities
This one-day conference is taking place Thursday June 13th 2024 at

The Bailey
16 Old Bailey
London EC4M 7EG

9:00am — 5:00pm
(followed by networking drinks, AQR AGM and Summer Party 5:00pm — 8:00pm)

Cost: AQR Members Discounted price £250+VAT = £300
Non Members price: £435+VAT = £522


With Thanks to our Sponsors:
Agroni Research, Criteria Fieldwork, Elizabeth Norman International
iView London, Qualzy

And Media Partner: Quirks.

Thursday 13 June 2024

9:00am to 5:00pm followed by Networking Drinks AGM and Summer Party 5:00pm to 8:00pm BST

The Bailey
16 Old Bailey
London EC4M 7EG

Map of location:
StreetMap of EC4M 7EG

Pre booked only

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