The Association for Qualitative Research
The Hub of Qualitative Excellence
The Qualitative Research Hub: Strategy Skills Zone

Strategy Skills Zone

Presented by Judy Taylor ConsultJMT and Oli Sweet IPSOS

Following on from our Strategy Event in May Judy presents:
What core skills do we need to be a great strategist? Are they the same as those of great qual researchers?
A demonstration of where great qual research and sound strategy overlap, and where there are differences.