The Association for Qualitative Research
The Hub of Qualitative Excellence


Information given to a researcher outlining the client's reasons for requiring research and its significant parameters, including key research questions, timing and cost requirements. This may be captured in a single briefing document and/or will emerge in the course of a briefing meeting held between client and researcher.

Synonyms, Acronyms and Abbreviations

  • Briefing document
  • Briefing meeting


About the AQR Glossary:
This glossary is compiled and maintained by the Association for Qualitative Research, the foremost authority on qualitative practice, training and innovation, and the global hub of qualitative thinking. If you are a qualitative research consultant or a business offering qualitative research services, please consider joining the AQR and supporting the organisation.

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