The Association for Qualitative Research
The Hub of Qualitative Thinking

Service Design

Service design refers to the process of designing or improving services based on user needs, and applying this understanding to each service touchpoint, including infrastructure, people, communications, and material components

 

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This glossary is compiled and maintained by the Association for Qualitative Research, the foremost authority on qualitative practice, training and innovation, and the global hub of qualitative thinking. If you are a qualitative research consultant or a business offering qualitative research services, please consider joining the AQR and supporting the organisation.

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