The Association for Qualitative Research
The Hub of Qualitative Thinking

Topline debrief

A debrief or verbal presentation of findings from a study given very quickly after the end of the project - perhaps the day following the end of fieldwork. While topline debriefs are increasingly a fact of life in a pressured business environment, there is a feeling amongst researchers, and many clients, that they should be regarded as an exception to the norm. Much valuable insight may be lost, and the value of a study wasted, if there is no time for proper analysis.

Synonyms, Acronyms and Abbreviations

  • Topline findings

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