Make my day

Make My Day is a new app from Lonely Planet that helps users in London, Barcelona, New York, Paris, San Francisco, and Tokyo plan their perfect day.

Many of us quallies want to avoid the tourist hotspots when travelling, and this app highlights hidden gems, recommending activities for any time of day. Users are provided with photos and a full Lonely Planet guide alongside all the practical info needed, even recommending a nearby place to eat as well.

Certainly worth a download, though they may need to roll out more cities before I can use it. Preston, Bradford, Birmingham, I’m looking at you

Darren Till
Research Consultant, Discovery

This article was first published in InBrief magazine, August 2015
Copyright © Association for Qualitative Research, 2015