The Association for Qualitative Research
The Hub of Qualitative Thinking

Acacia Avenue

We are a strategic research consultancy offering both qualitative and quantitative research. We recognise that change is at the heart of every brief. Change is hard, but change is good. We help our clients to make hard decisions easier.

This is what we do:

Exploratory listening
Collaborative conversations
Strategic thought
Creative connections
Imaginative leaps

In doing all this, it helps that we come from different backgrounds marketing, advertising, research. We ask, think, challenge, explore, and advise. What comes out is pared back and boiled down. Distilled advice.

Contact Details

353 City Road
London EC1V 1LR

Telephone 020 7014 9500

Other methods of contact


Key Information

Acacia Avenue is a Market Research Agency established in 2002 with 11-20 full-time employees, and has Group Membership of the AQR.

Employees who are AQR members

Wendy Gordon
Caroline Hayter
Sarah Jay
Krishna Juggapah
Martin Lee
Adele Lister
Kymberly Loeb
Vicky Plevriti
Mark Rowland
Tamsin Spencer

Business Sectors

  • Automotive
  • Drinks
  • Energy and Utilities
  • Entertainment and Leisure
  • FMCG
  • Financial and Investment
  • Gambling and Online Gambling
  • Health and Beauty
  • Media
  • Retail and Shopping
  • Sport and Fitness
  • Transportation
  • Travel and Tourism

Skills, Expertise and Services

  • Advertising and Communications
  • Behavioural Economics
  • Brand Positioning
  • Concept Development and Testing
  • Consumer Workshops
  • International
  • Online Qualitative Research
  • Quantitative Research
  • Segmentation

Membership of Professional Organisations

  • The Market Research Society
  • The European Society for Opinion and Marketing Research
  • The Account Planning Group

AQR Awards


For further information about Acacia Avenue please contact them directly at the address shown above. When contacting this company, please mention that you found them on the AQR website.