The Association for Qualitative Research
The Hub of Qualitative Excellence
Conor Wilcock, B2B International, UK (Qual Research)

Conor Wilcock

B2B International
United Kingdom

Conor is a Director at B2B International, a specialist b2b research firm. He has worked in market research for 15 years, managing projects spanning more than 90 countries. Conor's experience runs the gamut of B2B qualitative research, including branding, persona development, buyer and customer journey mapping, and product and proposition development. His B2B research expertise also includes benchmarking and best practices within a range of industry verticals. Conor's speaker and thought leadership credits include those from the Market Research Society, Marketing Week, ESOMAR, Quirks, Cvent CONNECT, Fleming's Sales & Marketing event series, and Insights Marketing.

More information about B2B International

AQR Membership

Conor has been a Member of the AQR since June 2019.