The Association for Qualitative Research
The Hub of Qualitative Excellence
Peter Dann, The Nursery Research & Planning Ltd, UK (Qual Research)

Peter Dann

The Nursery Research & Planning Ltd
United Kingdom

Peter spent ten years in advertising agencies, including Bates, Yellowhammer, BBH. He worked on brands including Pedigree, Van den Berghs, Fiat and NatWest. He moved into qualitative research in 1993 as associate director of DRSM and became managing director in 1997. He co-founded The Nursery in 2000. He's a speaker, tutor and author for APG/APG US, AQR, MRS. He was recently vice-chair of APG.

Guest Member

Peter Dann is a not a member of the AQR, but is a Guest Member of the website and may have contributed articles to AQR publications.

Articles published by the AQR