The Association for Qualitative Research
The Hub of Qualitative Excellence
Rachael Penny, Criteria Fieldwork Ltd, UK (Qual Research)

Rachael Penny

Criteria Fieldwork Ltd
United Kingdom

Rachael joined the project management team at Criteria Fieldwork in 2007. She is experienced at managing the recruitment of participants for qualitative market research across a wide range of methodologies and sectors. These include social, consumer, financial and b2b.

More information about Criteria Fieldwork Ltd

AQR Membership

Rachael has been a Member of the AQR since January 2018. Rachael serves on the AQR Management Board with special responsibilities for Community and Connections Hub.

Articles published by the AQR